August 29th, 2009 marked the one year anniversary of Sugar Mama’s Bakeshop. Olivia welcomed this landmark date with a huge backyard birthday party reminiscent of childhood celebrations, complete with food courtesy of Casserole Queens, two giant cakes, ice cream, and vodka from Tito’s (well reminiscent except for the booze part). Hundreds of cupcake lovers braved the heat and long lines to attend the party and from what I observed everyone had a great time.
Sugar Mama’s used the birthday party to make the announcement that they would now be selling mini pies. To launch their new product in style, Olivia hosted a ridiculously messy mini pie eating contest… Austin Cupcake Smackdown 1.0 eating champion Chris Floyd defeated all other challengers and took home the first prize valued at $350!